White Sees Only Success in Uphill
3rd District Run
By Joe Palazzolo
Capital News
Service
Thursday, Oct. 12,
2006
WASHINGTON - When John White, the Republican candidate for Maryland's
3rd Congressional District, was a high-school intern for
Democratic Rep. Steny Hoyer, Hoyer's chief of staff handed him
his Capitol credentials and told him to "take advantage of the
access because it's an opportunity that you may never get
again."
Never say never, warned White, 36, a first-time candidate
looking to fill a rare vacancy created by Rep. Ben Cardin's bid
for U.S. Senate.
At first blush, he's famously overmatched -- a Republican
running on a platform of public safety and security against the
Ivy-league educated son of a U.S. senator in a district with a
better than 2-to-1 Democratic advantage.
Oh, and he's bearing
most of his campaign costs, about $160,000 thus far, according
to his most recent finance report filed in mid-September.
John WhiteAge:
36
Party Affiliation: Republican
Resident: Annapolis
Education: Bachelor's in
accounting, Towson University; master's in business
administration, University of Baltimore
Experience: Chairman and chief
executive of Compass Marketing Inc.; president of health
care nonprofit International Foundation for Research and
Education on Depression.
Family: Wife, Kathryn.
|
But White, sitting outside an Annapolis coffee shop about two
blocks from the multi-million-dollar company he started nine
years ago, says he has more than a fighting chance.
"No one has told me I'm crazy," says White, who lives in
Annapolis with his wife, Kathryn Goetzke White, and their black
Labrador, Kali. On the contrary, "Anyone who thinks this thing
is unwinnable, that it's some kind of fantasy, is nuts. This is
a moderate district."
The way he says it, gently, without a drop of disdain, as
though he's used to explaining himself, signals that he really
means it and he can list the reasons why.
Gov. Robert Ehrlich, a Republican, won the 3rd District
comfortably in 2002, beating then-Lt. Gov. Kathleen Kennedy
Townsend by 13 percentage points. And 44 percent of the district
voted for President Bush in 2004.
That said, unofficial primary returns suggest a bear of a
race for White.
His Democratic opponent, John Sarbanes, son of retiring Sen.
Paul Sarbanes, emerged from an eight-way primary with three
times as many votes as White, who eked out the Republican
nomination in an eight-way primary of his own. And even if all
of the independents in the district flock to White in the
general election, registered Democrats would still have a 44,000
vote cushion.
"Even if we were to get creamed -- but I don't think we will
-- we will have learned a lot and we will have done a lot of
good. People are going to be surprised," says Kathryn White, 35,
who, in addition to running her own marketing company,
Innovative Analysis Inc., helps manage her husband's campaign.
"He's the strongest person I know. When John is committed to
something, he's very committed."
Besides, White, who holds degrees from Towson University and
University of Baltimore, has never been beholden to the odds.
He drafted the plan for his company, Compass Marketing Inc.,
nine years ago -- on a napkin. "Don't tell my business
professors," he says, only half joking.
White's company -- he's the chairman and chief executive
officer -- records about $60 million in sales annually and has a
client list that includes 10 Fortune 500 companies, including
Campbell's Soup Co. and Johnson & Johnson. His old boss, a
former president of marketing giant Acosta Inc., works for him
now.
"People may think he's crazy for running, just like people
thought I was crazy for starting my company, and thought John
was crazy for starting his," Kathryn White says. "We've both
been underdogs before."
White's political aspirations hardened during his work on an
Annapolis city attorney's 2004 campaign for Anne Arundel Circuit
Court judge. Republican Paul Goetzke (he is unrelated to Kathryn
Goetzke White) was considered a long shot. No one had dislodged
an incumbent judge in Anne Arundel County in more than 25 years.
Goetzke won, and White took note.
Goetzke's tough stance on crime, which White shares, and his
refusal to accept campaign donations from lawyers endeared him
to a broadly Democratic county, White says.
"Paul has an amazing moral compass," White says. "The odds
were against him, but he knocked off a sitting judge, regardless
of what people were saying."
Maura Walden, the judge's sister, who also worked on the
campaign, says she sees a parallel.
"John is a big-picture thinker, a very caring and concerned
guy," says Walden, who lives in Arnold, part of the 3rd
District. "He's got a good heart. I feel very comfortable voting
for him."
White says his message -- part of it, anyway -- is oblivious
to party lines.
While he strongly supports the war on terrorism, White says
local policing has suffered as more resources have been diverted
into intelligence-gathering and protecting the country against
outside threats. He wants to put the two on equal footing.
His zeal for safety and security, far from a party line, runs
in the family. White, one of seven children reared in Prince
George's County, is practically "the only one at the
Thanksgiving table without a gun," he says.
His father worked for the National Security Agency, five of
his family members are Maryland State Troopers, one is a state's
attorney, and another is a United States Park Police Officer.
He uses his background -- he grew up in Clinton and lived
there until college -- to cast himself as Sarbanes' opposite, if
not in ideology, then certainly in pedigree.
"He's a lawyer; I'm not. He went to Princeton; I went to
Towson. He's from a family of politicians; I'm from a family of
law enforcers," says White.
Who benefits more from these distinctions is still unclear.
But even if White styles himself as an underdog, it's clear he
doesn't believe it.
White says, "I certainly wouldn't do this if I didn't think I
could win."
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